PowerPoint Presentations that Sell | by Adam B. Cooper | 2009 | ISBN: 9780071626804. Four key elements of storytelling mindset. Outline Your Presentation through Storyboarding. Smart Slide Structure Techniques. Speed Tips to Create Presentation Slides Faster
PowerPoint Presentations that Sell
by Adam B. Cooper
2009 (240 pages)
ISBN:9780071626804
Helping business professionals efficiently structure presentations that address audience needs, this unique guide will show you how to use PowerPoint to tell a compelling story that holds your audience’s attention while selling your ideas.
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PowerPoint Presentations that Sell
Outline of book’s modules and chapters
Introduction
Chapter 1 – Introduction—Creating Presentations That Sell
Chapter 2 – How to Use This Book to Get Results
Book’s approaches
Helpful callouts throughout book
Presentation Truth
Presentation Truth
Part I – Structuring Your Project’s Activities
Chapter 3 – Save Time by Using a Storytelling Mindset
Overview
Four key elements of storytelling mindset
Benefits for managing overall project
Benefits for managing final slide presentation
Ways to identify audience
“Agenda slide” details
Place agenda slide right after title slide
Notes
Chapter 4 – Outline Your Presentation through Storyboarding
What you’ve done
What’s next
Great storytellers use storyboard technique
Helps visualize findings of analyses on final slides
Example storyboard for pages in Part I
Steps to consider
Rationale for approach
1: Handwrite storyboard
2: Conduct analyses
3: Create PowerPoint
Part II – Structuring Your Slides
Chapter 5 – Smart Slide Structure Techniques—Think Left to Right
Overview
Rationale for telling stories from left to right
Challenges of using top-to-bottom structure
Less efficient (top-to-bottom)
More efficient (left-to-right)
A few things to remember when using bulleted text
Questions to ask yourself when looking at text on a slide
Less efficient (too much text)
Cut unneeded text
Improved text with more white space
Less efficient (too much text)
More efficient (less text, more white space)
Chapter 6 – Selecting the Right Data Graphs
What you’ve done
What’s next
Three elements link together to tell slide’s mini-story
Sample Slide
Considerations
How to create text boxes
Chapter 7 – Creating Compelling Graphs with Data
What you’ve done
What’s next
Chapter 8 – Improving Presentation of Data
Overview
“Emphasizing” principles
“Formatting” principles
Ways to improve
Benefits
Ways to improve
Benefits
Ways to improve
Benefits
Ways to improve
Benefits
Ways to improve
Benefits
Ways to improve
Benefits
Ways to improve
Benefits
Ways to improve
Benefits
Ways to improve
Benefits
Ways to improve
Benefits
Ways to improve
Benefits
Ways to improve
Benefits
Ways to improve
Benefits
Ways to improve
Benefits
Ways to improve
Benefits
Ways to improve
Benefits
Ways to improve
Benefits
Part III – Creating Your Slides Faster
Chapter 9 – Speed Tips to Create Slides Faster
Overview
Steps to find “speed” toolbars
Chapter 10 – Quick Hit FAQs—Answers to Common Questions
Part IV – Practicing the Book’s Approaches
Chapter 11 – Case Study—Book’s Approach in Action
Background on EachMovie
Simulated business situation
Goal of this exercise
Notes
Notes
Appendixes
Appendix A – PowerPoint 2007 Version Screenshots
Appendix B – Example Storyboard for Chapter 3
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