Guide to Business Planning | by Graham Friend and Stefan Zehle | 2009 | ISBN: 9781846681226. BUSINESS PLANNING MODEL. THE PROCESS OF WRITING THE BUSINESS PLAN. BUSINESS PLAN TEMPLATE. Product and Portfolio Analysis. BASIS OF COMPETITIVE ADVANTAGE. CHARACTERISTICS OF A GOOD BUSINESS MODEL

Guide to Business Planning

by Graham Friend and Stefan Zehle
2009 (288 pages)
ISBN:9781846681226

“The Economist” covers a wide range of subjects with confidence, wit and authority–Economist Books mirror this approach. This comprehensive guide discusses every aspect of preparing and using a business plan.

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Guide to Business Planning







Chapter 1 – Introduction
OVERVIEW
THE BUSINESS PLANNING MODEL
USING THE BOOK
PREPARING YOUR BUSINESS PLAN

Chapter 2 – The Business Plan
OVERVIEW
A BUSINESS PLAN TEMPLATE
LAYOUT AND STYLE
THE PROCESS OF WRITING THE BUSINESS PLAN

Chapter 3 – The Business Planning Process
HIGHLIGHTS
OVERVIEW OF THE BUSINESS PLANNING PROCESS
PARTICIPANTS IN THE BUSINESS PLANNING PROCESS
MANAGING THE BUSINESS PLANNING PROCESS

Chapter 4 – Strategic Planning
OBJECTIVES
APPROACHES TO STRATEGIC PLANNING
PLANNING AT STRATEGIC BUSINESS UNIT LEVEL
THE STRATEGIC REVIEW AND PLANNING PROCESS
STAKEHOLDER ANALYSIS
VISION, MISSION AND OBJECTIVES
EXIT STRATEGY
JUDGING A STRATEGIC PLAN

Chapter 5 – Analysing the Environment
SPEED OF ENVIRONMENTAL CHANGE
PEST ANALYSIS
SCENARIO PLANNING
ENVIRONMENTAL ANALYSIS AND BUSINESS PLANNING

Chapter 6 – Analysing the Firm
OBJECTIVES
RESOURCE-BASED VIEW OF THE FIRM
CONFIGURATION OF RESOURCES
RESOURCE AUDIT
USES OF OUTCOMES IN THE BUSINESS PLAN

Chapter 7 – Industry and Competitor Analysis
OBJECTIVES
INDUSTRY OVERVIEW
THE INDUSTRY LIFE CYCLE
ANALYSING THE STRUCTURE OF THE INDUSTRY
ANALYSING COMPETITORS
USES OF OUTCOMES IN THE BUSINESS PLAN

Chapter 8 – Product and Portfolio Analysis
OBJECTIVES
THE EXPERIENCE CURVE AND ECONOMIES OF SCALE
PRODUCT LIFE CYCLE STAGE ANALYSIS
GROWTH-SHARE MATRIX
DIRECTIONAL POLICY MATRIX
THE BUSINESS/INDUSTRY ATTRACTIVENESS SCREEN
THE HOFER MATRIX
USING SOFTWARE FOR PRODUCT LIFE CYCLE AND MATRIX ANALYSIS
LIMITATIONS OF MATRIX PORTFOLIO ANALYSIS
USES OF OUTCOMES IN THE BUSINESS PLAN

Chapter 9 – SWOT Analysis
OBJECTIVES
CONDUCTING A SWOT ANALYSIS
USES OF OUTCOMES IN THE BUSINESS PLAN

Chapter 10 – Generating Strategic Options
OBJECTIVES
LINKAGE TO PORTFOLIO AND MATRIX ANALYSIS
BASIS OF COMPETITIVE ADVANTAGE
ALTERNATIVE STRATEGIC DIRECTIONS
ALTERNATIVE METHODS OF STRATEGY IMPLEMENTATION
USES OF OUTCOMES IN THE BUSINESS PLAN

Chapter 11 – Market Analysis and Strategy
OBJECTIVES
UNDERSTANDING MARKETS AND CUSTOMERS
DEVELOPING THE MARKETING MIX
PRODUCT POSITIONING AND THE VALUE PROPOSITION
THE MARKETING PLAN

Chapter 12 – Market Forecasting
OBJECTIVES
THE MARKET FORECASTING PROCESS
ESTABLISHING THE SIZE OF THE POTENTIAL MARKET
TOP-DOWN OR BOTTOM-UP FORECASTING
MARKET SEGMENTATION
REAL OR NOMINAL
MARKET FORECASTING TECHNIQUES
MARKET BEHAVIOUR MODELS
REASONABLENESS CHECKS
LIMITATIONS OF FORECASTING METHODS AND TECHNIQUES
THE MARKETING PLANNING MODEL
USES OF OUTCOMES IN THE BUSINESS PLAN

Chapter 13 – The Operational Plan
OBJECTIVES
LEGAL FORM OF BUSINESS AND OTHER FORMALITIES
ORGANISATIONAL STRUCTURE
HUMAN RESOURCE MANAGEMENT
PHYSICAL INFRASTRUCTURE
CAPITAL AND OPERATIONAL EXPENDITURE
USES OF OUTCOMES IN THE BUSINESS PLAN

Chapter 14 – Modelling the Business
OBJECTIVES
APPROACHES TO BUSINESS MODELLING
CHARACTERISTICS OF A GOOD BUSINESS MODEL
THE BUSINESS PLANNING MODEL
USING THE MODEL
THE WORKED EXAMPLE
USING THE MODEL IN YOUR OWN BUSINESS

Chapter 15 – Accounting Principles
THE FIVE FUNDAMENTAL ACCOUNTING PRINCIPLES
THE FINANCIAL STATEMENTS
BUILDING UP THE FINANCIAL STATEMENTS

Chapter 16 – Completing the Financial Statements
OBJECTIVES
DEVELOPING THE PROFIT AND LOSS ACCOUNT
COMPLETING THE FINANCIAL STATEMENTS USING LEDGER ACCOUNTS

Chapter 17 – Reviewing the Financial Statements
ASSESSING PROFITABILITY
REVIEWING THE BALANCE SHEET
ASSESSING RETURNS
ASSESSING FINANCIAL RISK
LINKING RATIOS
REVIEWING THE FINAL YEAR CASH FLOW

Chapter 18 – Evaluating Strategic Options
OBJECTIVES
QUALITATIVE EVALUATION OF STRATEGIC CHOICE
PROJECT APPRAISAL
BUSINESS VALUATIONS
DISCOUNTED CASH FLOW ANALYSIS
OTHER ASSESSMENT CRITERIA

Chapter 19 – Funding Issues
IDENTIFYING THE FUNDING REQUIREMENT
TYPES OF FINANCE
EQUITY
DEBT
FINANCING DECISIONS
SOURCES OF EQUITY
SOURCES OF DEBT
FINANCING ISSUES AND THE BUSINESS PLAN

Chapter 20 – Risk Analysis
THE NATURE OF RISK
RISK ASSESSMENT
STRATEGIES FOR MANAGING RISK
CONTINUING RISK ASSESSMENT

Chapter 21 – Presenting the Business Plan and Obtaining Approval
OBJECTIVES
PREPARATORY WORK
EXECUTIVE SUMMARY AND PRESENTATION SLIDES
PRESENTING THE PLAN
GAINING APPROVAL

Chapter 22 – Implementing the Business Plan
OBJECTIVES
THE IMPLEMENTATION PLAN
COMMUNICATING THE PLAN AND MOTIVATING STAFF

Appendix

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  • HIPAA Compliance Manual | by J.J. Keller & Associates, Inc. | 2009 | ISBN: 9781590423943. Health Insurance Portability and Accountability Act Regulation. Protected Health Information. Certificates of Creditable Coverage. Occupational Safety and Health Administration (OSHA).
  • Effective Project Management: Traditional, Agile, Extreme, Fifth Edition | by Robert K. Wysocki | 2009 | ISBN: 9780470423677. Project Management Process Groups. Writing an Effective Project Proposal. How to Monitor and Control a Project. Project Portfolio Management Process
  • Game Coding Complete, Third Edition | by Mike McShaffry | 2009 | ISBN: 9781584506805. Game Programming Books. Networked Game Architecture. Smart Game Design Practices. User Interface Programming. Core Game Technologies. Network Programming Primer. Game Programmer Resources.
  • The Profit Impact of Business Intelligence | by Steve Williams and Nancy Williams | ISBN: 9780123724991. Business Value Analysis of Business Intelligence Initiatives. How Do We Achieve Strategic Alignment? Important Ways Business Intelligence Can Drive Profit Improvement
  • Keep ‘Em Motivated—A Practical Guide to Motivating Employees | by Larry R. Williams | ISBN: 9789812325228. Great Motivational Guide Book.
  • Innovator’s Toolkit: 10 Practical Strategies to Help You Develop and Implement Innovation | by Harvard Business School Press | 2009 | ISBN: 9781422199909. Innovation and Creativity Books. Workplace Assessment Checklist.
  • Op Amps for Everyone, Third Edition | by Ron Mancini and Bruce Carter (eds) | 2009 | ISBN: 9781856175050. Comparison of Op Amps. Circuit Design and Analysis. Circuit Board Layout Techniques. Operational Amplifier Parameters. Active Filter Design Techniques. Noninverting Op Amp.
  • Risk Management in Finance: Six Sigma and Other Next Generation Techniques | by Anthony Tarantino and Deborah Cernauskas | 2009 | ISBN: 9780470413463. Total Quality Management Using Lean Six Sigma. Operational Risk Management Framework. OFF-BALANCE-SHEET RISKS. FINANCIAL LIABILITIES AND EQUITY RISKS.
  • Strategic Human Resource Management: A Guide to Action, Fourth Edition | by Michael Armstrong | ISBN: 9780749453756. Organization Development Strategy. Corporate Social Responsibility Strategy. Employee Engagement Strategy. Human Capital Management Strategy. Learning and Development Strategy
  • Microdrops and Digital Microfluidics | by Jean Berthier | ISBN: 9780815515449. DNA Repair Microprocessor. Cell-on-a-chip Microsystems. Digital and Droplet Microfluidics. How to Measure Surface Tension of Liquids. The Physics of Droplets. Electrowetting Techniques. Open and Covered EWOD Microsystems.
  • Selling to the C-Suite: What Every Executive Wants You to Know About Successfully Selling to the Top | by Nicholas A.C. Read and Stephen J. Bistritz | 2010 | ISBN: 9780071628914. The Drivers of Executive Decision Making. How to Gain Access to the Executive Level. Tools for Building the Executive Relationship.
  • Different Types of Risk. Operational Risk. Strategic Business Risk. Reputational Risk.
  • 5 Legal Elements of Fraud. How Fraud investigators look for evidence of intent to defraud.
  • Principles of Naval Architecture: Resistance, Propulsion and Vibration, Volume II, Second Revision | by Edward V. Lewis (ed) | ISBN: 9780939773015. Propeller Design. Models for Determining Ship Resistance. High-Speed Craft and Advanced Marine Vehicles.
  • Building Effective Technical Training: How to Develop Hard Skills within Organizations | by William J. Rothwell and Joseph A. Benkowski | ISBN: 9780470422113. Guidelines for Technical Training Development and Delivery. Principles of Instructional Systems Design. Effective Training Delivery Methods.
  • RFID in Tracking & Monitoring: An In-depth Product & Service Analysis with Case Studies | Mind Commerce | 2009 | RFID Based Solution Implementations. RFID Based Vehicle Immobilization. RFID in Process Manufacturing. RFID Based Tracking in HealthCare. RFID in Marine Operation. RFID in Payment Transactions

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• This Month's Popular Posts

  • Different Types of Risk. Operational Risk. Strategic Business Risk. Reputational Risk.
  • Understand CHIEF OPERATIONS OFFICER's Key ROLES AND RESPONSIBILITIES
  • BUSINESS MODEL OF THE FIRM. Four types of business model change strategies. Nine basic business model building blocks.
  • 5 Legal Elements of Fraud. How Fraud investigators look for evidence of intent to defraud.
  • Common Types of Operational Risk. Internal fraud.External fraud.Legal and liability losses.Noncompliance with regulations.System failures.Inappropriate business practice.
  • Questionnaire Design: How to Plan, Structure and Write Survey Material for Effective Market Research, Second Edition | by Ian Brace | ISBN: 9780749450281. E-Marketing Research Books. Online Survey Design. RECRUITMENT Survey QUESTIONNAIRES. CUSTOMER SATISFACTION RESEARCH
  • Strategic Information Management: Challenges and Strategies in Managing Information Systems, Third Edition | by Robert D. Galliers and Dorothy E. Leidner (eds) | ISBN: 9780750656191. Strategic Information Systems. Information Systems Planning Process. Information Systems–Business Strategy Alignment
  • 8 Sales Forecasting Techniques.Marketing models.Statistical demand analysis.Subjective methods of forecasting.Derived demand.Smoothing.Decomposition analysis.
  • ERP Books. SAP MM Questions and Answers | by Kogent Learning Solutions, Inc. | 2010 | ISBN: 9780763781446. SAP Materials Management. Materials Requirement Planning. mySAP ERP Applications. Inventory Management. Procurement and Purchasing Management.
  • Materials Selection in Mechanical Design, Third Edition | by Michael F. Ashby | ISBN: 9780750661683. Materials Science Books. Engineering Materials. Material Property Charts. Designing Hybrid Materials
  • Quality Management Essentials. Key Concepts, Pros and Cons of Total Quality Management (TQM)
  • Digital Signal Processing: Fundamentals and Applications | by Li Tan | ISBN: 9780123740908. Electrical Engineering Books. DSP Applications. Digital Filter Design. Hardware and Software for Digital Signal Processors. Adaptive Filters
  • Project Scheduling and Cost Control: Planning, Monitoring and Controlling the Baseline | by James C. Taylor | ISBN: 9781932159110. Project Managemet Books. Project Tools and Templates. TECHNIQUES FOR COMPRESSING THE SCHEDULE AND LEVELING RESOURCES. PROJECT RESOURCE PLANNING
  • Fundamentals of Momentum, Heat, and Mass Transfer, Fourth Edition | by James R. Welty et al. | ISBN: 9780471381495. Radiation Heat Transfer. Turbulence on Momentum Transfer. Convective Heat Transfer. HEAT EXCHANGER ANALYSIS AND DESIGN
  • Strategic Human Resource Management: A Guide to Action, Fourth Edition | by Michael Armstrong | ISBN: 9780749453756. Organization Development Strategy. Corporate Social Responsibility Strategy. Employee Engagement Strategy. Human Capital Management Strategy. Learning and Development Strategy
  • IBM Lotus Notes and Domino 8.5.1: The Upgrader's Guide | by Tim Speed et al. | 2010 | ISBN: 9781847199287. Collaborative Computing Books. Key Lotus Notes 8.5 Enhancements. How to Upgrade to Notes and Domino 8.5. How Lotus Notes 8.5 Works with SOAs. Productivity Tools Integration with Notes 8.5
  • Digital Modulation Techniques, Second Edition | by Fugin Xiong | ISBN: 9781580538633. Optical Communications Books. Digital Communication Systems. Orthogonal Frequency Division Multiplexing. Quadrature Amplitude Modulation. Frequency Shift Keying. Phase Shift Keying
  • Five Characteristics of Good Training. Improve Workplace Performance with Business Goals Alignment.
  • Enterprise Resource Planning Books. SAP SD Questions and Answers | by Kogent Learning Solutions, Inc. | 2010 | ISBN: 9780763781989. Sales and Distribution (SD) Module in an ERP System
  • E-Banking Management: Issues, Solutions, and Strategies | by Mahmood Shah and Steve Clarke (eds) | 2009 | ISBN: 9781605662527. E-Banking Technologies. E-Banking Project Management. Delivery of Retail Banking Services. TOOLS FOR MANAGING E-BANKING